If the tyding queen gives up, what chance do we have?





The whole world received a devastating news: Marie Kondo, the tyding queen, gave up on her house cleaning and organization. And we have a message for Marie Kondo, with ours products there’s a easy way to keep the house organized. Through social media and print campaign we send a simple message to her: Marie K,  Please Don’t Give Up.

We got into the people day-to-day conversation showing her that in Ikea there are plenty of solutions to keep life organized.